Sustainable Food Trade Association Webinar Series
Getting Decision Makers On Board with Sustainability Initiatives
Wednesday, October 28th at 2 p.m.-3:30 p.m. ET (11 a.m.-12:30 p.m. PT)
Whether you’re a sustainability professional for a large multinational or an employee who is an environmental champion within a small business, chances are that one of your key challenges is how to get decision makers to embrace sustainability. While top management support is critical, the same techniques and skills that can be used for managing-up are valuable for engaging all stakeholders- up, down and all around. This webinar will examine best practices for getting buy-in from management, as well as the fundamentals of engagement. Nancy Hirshberg of consulting firm Hirshberg Strategic and formerly of Stonyfield Farm, and Jill Dumain of Patagonia, will lead the webinar and share successes, failures and lessons learned from their combined 50 years leading corporate sustainability efforts.
Jill Dumain, Patagonia Director of Environmental Strategy. Jill’s tenure at Patagonia has spanned from positions in the fabric testing lab, to leading fabric development responsibilities, to her current role. Projects have included the transition to organic cotton, The Common Threads Recycling Program, introduction of bluesign Technologies, and The Footprint Chronicles.
Nancy Hirshberg, Hirshberg Strategic Founder and Chief Catalyst. Nancy has worked at the nexus of food, business and the environment for more than two decades and has been widely recognized for her groundbreaking work leading yogurt maker Stonyfield Farm’s award winning sustainability and agricultural initiatives.
When: Wednesday, October 28th at 2 p.m.-3:30 p.m. ET (11 a.m.-12:30 p.m. PT)
Cost: Free for members, $20 for non-members.
Past Webinar presentations are free for SFTA members and can be downloaded in the Member Center.