Mira Tracker Review: Accurate Hormone Tech or False Precision?

Mira offers multiple formulations and services that support fertility tracking. The brand’s offerings include hormone analyzers, at-home test kits, wands, supplements, and bundles designed for different needs, including ovulation and confirmation of hormone shifts.

Using lab-grade accuracy and AI-powered insights, Mira provides a clearer view of your fertility, including tracking for aspects like PCOS, irregular cycles, and menopause. With the help of the Mira App, you can gain access to daily fertility scores, personalized charts, and cycle predictions based on real hormone levels.

In this review, we cover everything you need to know about Mira, including its offering lineup, advantages, brand limitations, and pros/cons. The review also discusses some factors on which we evaluated the Mira brand.

About Mira

Founded by Sylvia M. Kang, Mira aims to bridge the gap between existing fertility tracking resources and the actual needs of women facing reproductive issues. The brand offers an at-home fertility tracking system that pairs lab-grade technology with artificial intelligence (AI) to help give personalized insights into your reproductive health.

Mira’s flagship offering is the Mira Hormone Monitor, an at-home device that utilizes immunochromatography with fluorescence labeling to measure hormonal health accurately. The device could help measure the levels of luteinizing hormone (LH), estrone-3-glucuronide (E3G), pregnanediol glucuronide (PdG), and follicle-stimulating hormone (FSH). After analysis, it may provide insights into aspects like the fertility window, ovulation, perimenopause symptoms, etc.

The brand also provides a Mira App, which uses AI algorithms trained on over 10 million hormone data points to learn your unique hormone patterns. Such personalization may improve the accuracy of ovulation predictions and fertility insights by adapting to your cycle’s natural variations.

Mira also offers personalized virtual consultations with licensed fertility specialists under its Hormone Health Clinic program. You can choose between a one-time 45-minute session or a comprehensive 90-day plan that includes three consultations. These sessions encompass a review of hormone test results, personalized fertility planning, and actionable recommendations to support reproductive health.

Mira Best Selling Products

1. Mira Hormone Monitor: Max Kit

   The Mira Hormone Monitor: Max Kit could help you monitor levels of three fertility-related hormones, including luteinizing hormone (LH), pregnanediol glucuronide (PdG), and estrone-3-glucuronide (E3G). The analysis of these hormones may provide detailed insights into fertility and reproductive health.

   With lab-grade technology, the Max Kit may provide accurate hormone analysis without the need for traditional lab visits. The kit comes with features such as the ability to predict and confirm ovulation, chart a 6-day fertile window, and access daily numeric hormone scores.

   The Mira Hormone Monitor: Max Kit comes with options to select between 10 and 20 Fertility Max Wands, which are priced at $229 and $249, respectively. The device also comes with advanced AI integration, which is trained on over 10 million hormone data points, ensuring tailored insights for various hormonal conditions, including PCOS.

2. Get Pregnant Bundle

   The Get Pregnant Bundle by Mira offers multiple resources to support conception. The bundle includes the Mira Hormone Monitor, which provides quantitative hormone data to predict and confirm ovulation, and 20 Mira Max Fertility Wands to help track fertility-related hormones (LH, E3G, and PdG).

   The Get Pregnant Bundle also offers a 45-minute consultation with a hormone health practitioner, allowing for personalized insights and strategies to improve fertility outcomes. Complementing these resources is the Get Pregnant Guide 2025, a digital resource that may support your fertility journey.

3. Consultation + Wands Bundle

   The Consultation + Wands Bundle provides access to a one-time 45-minute consultation with a Hormone health practitioner, allowing them to assess the hormone results and discuss fertility goals. The bundle also offers 20 Mira Max Fertility Wands, enabling you to track essential fertility hormones, which may pinpoint a six-day fertile window to support ovulation predictions.

   Included in the Consultation + Wands Bundle is a free Sex Hormones 101 guide, access to the Mira app, and a silicone urine cup. These bundle offerings could help you better navigate fertility challenges, and the Consultation + Wands Bundle is priced at $149.

4. Mira Hormone Health Clinic for Fertility

   The Mira Hormone Health Clinic for Fertility is a virtual service that offers personalized support for women trying to conceive. It provides guidance from fertility professionals, focusing on aspects like hormonal balance, nutrition, stress management, etc. You can choose between two consultation plans, which include a single 45-minute session for $85.50 or a 90-day plan that offers three consultation sessions for $233, called the Guided Conception Plan. The clinic also offers emotional support and stress management techniques, which might support your fertility goals.

   Feature	Description
   One-Time Consultation	Quick insights and recommendations
   Guided Conception Plan	In-depth support and personalized fertility plans
   Health History Review	Assessment of health and hormone patterns
   Lifestyle Adjustments	Recommendations to improve fertility
   Educational Resources	Tools to manage fertility health independently

5. Wands Bundle: Max + Ovum

   The Wands Bundle: Max + Ovum may offer a comprehensive approach to ovulation tracking by pairing two types of testing wands. The bundle offers 20 Max Fertility Wands and 20 Ovum Wands, which deliver real-time numerical results and sync seamlessly with the Mira app, ensuring you have access to your fertility data at your fingertips.

   Under the Max Fertility Wands, three fertility-related hormonal levels are measured, which include LH, PdG, and E3G. Meanwhile, the Ovum Wands integrates FSH tracking for a more detailed understanding of fertility and reproductive health.

6. 20 Mira Fertility Max Wands

   The 20 Mira Fertility Max Wands provide sealed test wands designed for use with the Mira Analyzer. Each wand is made to measure fertility hormones in your urine, including the luteinizing hormone (LH), estrogen (E3G), and pregnanediol glucuronide (PdG). The levels of these hormones may help track ovulation and confirm whether or not it has occurred.

   Using the 20 Mira Fertility Max Wands could help predict a 6-day fertile window in advance, which may help increase the chances of successful conception. The 20 Mira Fertility Max Wands can also work with iOS and Android devices, which may give greater accessibility.

7. Mira Basal Body Thermometer

   Mira’s Basal Body Thermometer aims to help track fertility patterns by tracking your basal body temperature, as any fluctuations in basal temperature are typically indicative of changes in your menstrual cycle. The thermometer provides quick and straightforward measurements in both Fahrenheit and Celsius.

   Data collected from the Basal Body Thermometer can be synced to the Mira App via Bluetooth, allowing you to access your BBT history and visualize trends through charts. The functionality may enhance your understanding of fertility patterns over multiple cycles.

   Typically, basal body temperature remains lower before ovulation (between 97°F (36.1°C) and 97.5°F (36.4°C)). Post-ovulation, the basal body temperature rises and averages between 97.6°F (36.4°C) and 98.6°F (37°C).

Mira Advantages

1. AI-Powered Cycle Predictions

   Mira uses AI-powered cycle predictions to help you track your fertility with greater accuracy. The AI system assesses hormonal biomarkers (like LH, E3G, PdG, and FSH) provided by the Mira hormone monitor and wands. Based on these markers, the AI algorithms of Mira help pinpoint exactly where you are in your ovulation cycle.

   Mira’s AI algorithms also take into account your basal body temperature (BBT), cervical mucus, and even changes in your mood. By pairing all of this information, Mira builds a fertility map that’s unique to your body and adapts as your cycle evolves. The underlying algorithms have been trained on data from over 1.2 million menstrual cycles, so they continue to learn and improve over time. The smart AI technology may allow Mira to offer more accurate ovulation forecasts, especially as you use it over multiple cycles.

2. Offers Fertility Hormones Tracking

   Through resources like the hormone monitor and wands, the Mira brand could help track the levels of four essential fertility hormones. These include LH (luteinizing hormone), E3G (a form of estrogen), PdG (a metabolite of progesterone), and FSH (follicle-stimulating hormone).

   LH may help you predict when you’re about to ovulate, E3G shows rising estrogen levels before ovulation, PdG confirms if ovulation actually happened, and FSH helps track the development of your follicles. The kind of detailed hormone tracking goes beyond simple ovulation tests, providing detailed insights into your reproductive process.

   Mira provides a hormone tracking facility that can be done at your home. Using advanced fluorescent immunoassay technology, Mira provides hormone readings with high accuracy. If you have irregular cycles or conditions like PCOS, Mira’s hormone tracking can be especially helpful. Instead of relying on guesswork, you get real data to guide your fertility journey.

3. Strongly Backed by Regulatory Approval

   Mira integrates regulatory oversight into its broader brand philosophy by operating within recognized U.S. and European safety frameworks. Rather than functioning solely as a wellness tool, Mira structures its hormone tracking system to meet the requirements typically applied to medical devices. This distinction places the brand between consumer-grade fertility apps and traditional clinical diagnostics.

   The Mira Analyzer is classified as an FDA-listed Class I medical device, meaning it adheres to basic U.S. regulatory standards related to safety, manufacturing, and labeling. While Class I designation does not indicate formal FDA clearance for clinical use, it confirms that Mira’s hardware is manufactured within a controlled regulatory system.

   The device also carries a CE mark, verifying compliance with the European Medical Device Directive, which governs safety and environmental standards across EU member states.

   Meanwhile, brands like Clearblue offer fertility products that hold FDA Class II clearance, which involves a more rigorous premarket review process. However, Clearblue’s tools provide qualitative results (e.g., “High” or “Peak” fertility) rather than actual hormone concentrations.

   Proov also holds FDA Class I listing, similar to Mira, but its tools rely on manual test strips and color-based interpretation, which may introduce variability in user readings.

   Mira distinguishes itself by combining regulatory alignment with digital hormone quantification (e.g., numeric mIU/mL outputs), offering structured results without relying on subjective interpretation.

   Thus, Mira’s adherence to U.S. and EU regulatory standards, alongside its digital analysis capabilities highlights its operational model reflecting brand’s commitment to safety, precision, and transparency.

Mira Limitations

1. Not Covered By Insurance

   The cost of Mira’s services and offerings is not paid for or reimbursed by any health insurance plan, including Medicare, Medicaid, or third-party insurance programs. Under no circumstances can you use Mira for care beyond what is specifically included in their membership benefits.

   Moreover, offerings from Mira, such as the 20 Mira Fertility Max Wands and Basal Body Thermometer, are excluded from insurance reimbursement. Although the brand provides options to get refunds through FSA or HSA, the lack of insurance coverage may significantly increase out-of-pocket costs.

2. Usability Issues

   Based on various consumer reviews across Trustpilot and Amazon, some consumers have expressed frustration with Mira’s app due to recurring technical problems, most notably a persistent “black screen” issue. The glitch causes the Mira app to freeze or fail to load properly, showing only the dock icons while the main screen remains blank.

   Several customers have also raised complaints about the Mira Hormone Monitor itself. Some users found the device difficult to set up, with unclear instructions and a steep learning curve. A few consumers also noted inconsistent test results, long syncing times between the monitor and the app, and trouble with non-syncing of test wands to the Mira app.

Mira Alternative Brands

1. Clearblue

   Clearblue and Mira brands offer various fertility and pregnancy testing options, but the brands differ in their scope, approaches, and hormone levels measured. For instance, the Fertility Monitor from Clearblue measures levels of the luteinizing hormone (LH) and estrogen (E3G), providing a qualitative assessment of fertility with indications like “Low,” “High,” or “Peak” fertility.

   Meanwhile, the Mira Hormone Monitor and Wands help assess the levels of LH, E3G, pregnanediol glucuronide (PdG), and follicle-stimulating hormone (FSH). The devices from Mira present these hormonal levels as numerical values, which may allow for more detailed hormone trend tracking.

   In terms of cycle irregularity accommodation, Clearblue is optimized for regular cycles and may give misleading results if hormone surges are prolonged or absent (as in some PCOS cases). Mira allows fertility tracking throughout the entire cycle and detects even minor fluctuations, offering a clearer picture in cases of atypical or irregular hormonal patterns.

   Clearblue’s brand identity leans strongly toward pregnancy confirmation and early detection. The brand offers kits like the Early Detection Pregnancy Test and the Rapid Detection Pregnancy Test kits. These offerings can help confirm the status of pregnancy. Meanwhile, Mira focuses more on tracking fertility status and hormonal health rather than detecting pregnancy. While Mira helps users conceive by identifying ovulation windows, it does not directly offer specific tests to confirm pregnancy.

2. Proov

   Proov focuses on confirming successful ovulation by measuring pregnanediol glucuronide (PdG) hormone levels, a urine marker of progesterone. The brand provides offerings like the Confirm Ovulation PdG Test Kit, which is an FDA-cleared test that can confirm whether ovulation has occurred or not.

   Meanwhile, the primary offerings from Mira include the Mira Max Wands and the Hormone Monitor. These devices could help measure the LH, E3G (estrone-3-glucuronide), and PdG hormone levels simultaneously. Based on the numerical hormonal levels, the AI algorithms of Mira can help predict and confirm ovulation.

   User experience further differentiates the two brands. Mira’s app presents data in clear, quantitative graphs with customized interpretations, supporting users in understanding complex hormonal trends. In contrast, Proov emphasizes clarity and ease of use, providing straightforward explanations and actionable guidance.

   Both Proov and Mira brands also differ in terms of pricing. For example, one unit of Proov’s Empower Home Hormone Tracker device costs $35 and measures the levels of FSH, LH, E1G (Estrogen Marker), and PdG hormones. On the other hand, one unit of Mira’s Hormone Monitor: Basic Kit (with 10 Mira Fertility Wands) costs $199 and measures the levels of LH and E3G hormones.

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How Did We Evaluate Mira?

1. Brand Reputation

   To evaluate Mira’s brand reputation, we examined both its presence in the fertility tracking market and feedback on major consumer review platforms. Public perception of Mira across review forums like Trustpilot, BBB, and Reviews.io appears mixed.

   On Reviews.io, Mira holds a 4.5 out of 5 rating from over 880 reviewers, indicating satisfaction from a significant customer base. Many users have expressed positive experiences with Mira’s fertility tracking products and online consultations, suggesting that the brand delivers effectively on its promises.

   Mira has received a 3.8 rating out of 5 stars based on more than 115+ reviews across Trustpilot. Some customers highlight the ease of use, fast shipping, and effectiveness of Mira’s fertility tracking offerings. However, a few Trustpilot reviewers point to issues like delayed customer support responses, billing challenges, or dissatisfaction with the accuracy of Mira’s products.

   However, Mira’s reputation is tarnished by its rating with the Better Business Bureau (BBB). It currently holds an “F” rating, with 19 complaints filed against it. BBB ratings focus heavily on how businesses respond to and resolve customer issues, which means this low score could point to ongoing concerns with customer service, transparency, or complaint resolution practices.

2. Consumer Response

   To evaluate Mira from the perspective of real users, we closely analyzed customer reviews of the brand and its offerings (such as the Mira Fertility Max Wands) from both Amazon and Trustpilot.

   Many users on Amazon appreciated the Fertility Max Wands’ ability to accurately track hormone levels like LH for clearer insights into ovulation. Several users shared success stories of conceiving after extended periods of trying, attributing their results to Mira Fertility Max Wands’ data-driven approach. However, a few consumers noted issues such as unreliable wand performance or occasional app glitches, while some users found the wands’ pricing higher than similar devices from competitive brands.

   On Trustpilot, consumer feedback for the Mira brand and its offerings indicated a mixed response. Many users highlighted the accuracy and usefulness of Mira’s fertility and hormone tracking tools, especially those dealing with complex conditions like PCOS or navigating perimenopause. Several consumers felt more in control of their reproductive health due to the detailed data provided by the analyzer and the Mira app.

   However, some consumers shared on Trustpilot that they experienced difficulties with returns, impersonal communication, and hidden restocking fees. Some consumers with irregular menstrual cycles noted that the Mira app’s predictive capabilities took time to adjust, emphasizing the importance of ongoing use for improved accuracy.

Frequently Asked Questions

1. Does Mira Offer a Loyalty Program?
   Yes, Mira offers a loyalty and referral program to reward returning customers. The brand offers rewards for repeated purchases, successful referrals, and reviews, which can later be redeemed for exclusive discounts or bonuses.
2. Can I Use Mira Devices If I Have Irregular Cycles?
   Possibly. The fertility tracking devices from Mira (such as wands and hormone monitors) help track real-time hormone levels, which could help you identify ovulation even with irregular cycles. As long as you ovulate, Mira devices may detect it.
3. Do Mira Supplements Require A Prescription?
   No, the supplements from Mira, such as Prenatal multivitamins and Fertility Tea, are available over-the-counter and do not require a prescription before use.

Conclusion

Mira maintains a tech-driven and quantitative approach to fertility tracking and supporting reproductive health. The brand offers at-home test kits, wands, and supplements, which may be particularly helpful if you are trying to conceive or better understand your ovulation cycles.

The Mira brand can provide access to AI-driven hormone tracking, which offers detailed and accurate insights into your fertility window. You also get access to educational eBooks and online consultations with fertility specialists, which may support you with expert guidance along your fertility journey.

Mira also offers a loyalty and referral program to give extra value through rewards on repeat purchases and successful referrals.

However, there are some limitations to keep in mind. Mira is not covered by insurance, which means all costs must be paid out-of-pocket, even if you have a health savings account (FSA or HSA). Also, the services of Mira cannot replace the clinical fertility care offered by traditional fertility establishments.

Moreover, there is also a possibility of experiencing app glitches, syncing delays, and confusion regarding device setup, all of which may contribute to an unfavorable user experience.