Qualia Review: Does the Brand Support Improved Focus and Memory?

Qualia is mainly focused on brain health, offering nootropic supplements, which may help enhance your cognitive function. It also includes a wide range of fitness needs, such as aging, energy, sleep, and cellular health.

Qualia’s offerings may support enhancing mental clarity, focus, memory, and mood. Some of Qualia’s products focus on reducing senescent cells, damaged cells that can accumulate with age and can negatively impact health.

Qualia also focuses on formulations that can potentially help slow down the aging process by helping to restore vitality and enhance cellular energy.

This exclusive review covers Qualia’s product offerings and highlights the brand’s advantages and limitations. We have also covered the pros and cons of Qualia and compared it with alternative brands offering similar cognitive and energy-support products.

About Qualia

Qualia is a wellness brand founded in 2015 by Jordan Greenhall, James Schmachtenberger, Daniel Schmachtenberger, and Venessa Hall.

The brand claims to focus on supporting your body’s ability to self-regulate, as opposed to using chemicals that artificially move biomarkers in a specific direction.

Qualia features products such as Qualia Mitochondria+ (formerly known as Qualia Life), a comprehensive supplement aimed at promoting healthy aging.

The brand prioritizes using potent, high-purity, and bioavailable ingredients that are vegan, gluten-free, and non-GMO.

The makers highlight publishing each product’s ingredients, dosages, and formulation rationale for full transparency, ensuring you understand exactly what you’re consuming.

Qualia Products

1. Qualia Mind

   Qualia Mind is a nootropic formula that may help support and enhance cognitive performance. It could also help promote focus, mental clarity, memory, and long-term brain health.

   As per the official Qualia website, Qualia Mind delivers a synergistic blend of vitamins, amino acids, adaptogens, neuro-vitamins, and herbal extracts known for their cognitive benefits. It combines acetyl-l-carnitine, rhodiola rosea, lion’s mane mushroom, and cognizin® citicolin, which might support mitochondrial function, neurotransmitter health, and neuroplasticity.

   The Qualia Mind formula also includes l-theanine and caffeine, which could help enhance alertness without the typical crash. The makers also added essential B vitamins and minerals like magnesium and vitamin B12 in this formula, which may help promote energy metabolism and nerve function.

2. Qualia Senolytic

   Qualia Senolytic by Qualia may support healthy aging by helping your body clear senescent cells, damaged cells that no longer divide and trigger inflammation. These cells build up as you age and contribute to joint discomfort, slower recovery, and tissue breakdown.

   As per the official website, Qualia Senolytic includes fisetin (1,400 mg) per two-capsule serving, which may help remove aging cells. The makers added quercefit® in Qualia Senolytic, a bioavailable quercetin extract, which might help reduce oxidative stress and inflammation.

   Qualia Senolytic also has longvida® Curcumin (400 mg), which could support brain and joint health with optimized absorption. Olive leaf extract in this formula might also help with joint flexibility, while soybean seed extract provides isoflavones for hormone and bone support.

   According to the official website, one box of Qualia Senolytic contains 12 capsules, enough for one cycle. It is said to be vegan, non-GMO, gluten-free, and available for $79 per box.

3. Qualia NAD+

   As per the makers, Qualia NAD+ could help restore optimal NAD+ levels, a molecule essential to cellular energy, metabolic function, and healthy aging. This formula is said to combine three key NAD+ precursors, including NIAGEN® (nicotinamide riboside), to support NAD+ biosynthesis at multiple metabolic entry points to counteract this decline. The makers state that Qualia NAD+ combines essential B-vitamins derived from Saccharomyces cerevisiae to support coenzyme activity, Aquamin® for trace minerals and magnesium, and trans-Resveratrol, a polyphenol known to activate longevity pathways like SIRT1. This formula also includes Organic Coffeeberry (28mg caffeine per two capsules), which may help promote alertness and energy. Qualia NAD+ could help rejuvenate energy production, optimize metabolism, and preserve DNA integrity.

4. Qualia Magnesium+

   According to the official website, Qualia Magnesium+ combines nine highly bioavailable forms of magnesium, synergistically combined with over 70 trace minerals and cofactors to maximize absorption, cellular uptake, and retention. This formula could promote cardiovascular and bone health while also supporting sleep quality, cognitive performance, and healthy aging.

   The makers state that Qualia Magnesium+ combines magnesium Bisglycinate Chelate, known for its calming properties and gentle digestion, Magnesium Creatine Chelate, which supports ATP production and muscle recovery, and Magnesium Acetyl Taurate, which could aid cognitive function and may also prevent tissue damage.

   This formula also includes Magnesium Taurate, which may support cardiovascular health, along with other forms like magnesium aspartate, citrate, gluconate, and chloride contribute to broad-spectrum bioavailability.

   Qualia Magnesium+ is further enhanced by Aquamin®, a seawater-derived mineral complex rich in bioactive magnesium and trace minerals, and boron glycinate, which might support bone metabolism and hormonal balance.

5. Qualia Night

   Qualia Night may help enhance your body’s natural capacity to fall asleep, stay asleep, and wake feeling genuinely restored without relying on sedatives or direct melatonin supplementation. This formula may work in harmony with your body’s internal rhythms by supporting essential biological functions like GABA activity, brain-derived neurotrophic factor (BDNF) production, cortisol regulation, and the natural synthesis of melatonin. This might help promote a state of deep, regenerative sleep that benefits both mind and body.

   As per the official website, Qualia Night combines 25 evidence-backed ingredients, including calming adaptogens and neuro-supportive botanicals such as reishi mushroom, KSM-66® ashwagandha, holy basil, gotu kola, polygala tenuifolia, Ziziphus jujube, and L-theanine. This formula could help reduce stress response, support neurotransmitter balance, and ease the transition into sleep by promoting relaxation and a sense of calm.

6. Qualia Performance Bundle

   The Qualia Performance Bundle may help improve your physical and cognitive performance. It includes three formulations, such as Qualia Mitochondria+, Qualia Mind, and Qualia Night, each to optimize specific aspects of your routine. Qualia Mitochondria+ in this bundle could help boost your cellular energy and support cognitive function, while Qualia Mind may help sharpen your focus and mental clarity. Qualia Performance Bundle also features Qualia Night, which might help set the stage for restful sleep.

7. Qualia BestSeller Bundle

   The Qualia BestSeller Bundle offers a comprehensive approach to enhancing both brain function and cellular health. This bundle combines Qualia Mind, Qualia Senolytic, and Qualia NAD+, each designed to optimize vitality. Qualia Mind in this bundle is formulated to support focus, memory, mood, and mental energy. The bundle also includes Qualia Senolytic, a formula made to support your body’s natural ability to eliminate senescent cells. As per the official website, the Qualia BestSeller Bundle also features Qualia NAD+, which might help significantly boost NAD+ levels, a vital coenzyme involved in cellular energy production and repair.

Qualia Advantages

1. Positive Brand Reputation

   Qualia, created in 2015, has built a strong reputation in the nootropic space. The brand is well-regarded for its science-backed, high-performance cognitive supplements like Qualia Mind and Qualia Focus, which have gained traction among professionals, students, and wellness enthusiasts seeking enhanced mental clarity and focus. On the Better Business Bureau (BBB), Qualia holds an A+ rating, which reflects the company’s adherence to the BBB Standards for Trust. The BBB profile does not list any specific complaints, which suggests that Qualia is proactive in addressing any issues raised by consumers. Qualia’s A+ BBB rating and accreditation since 2019 indicate a trustworthy reputation in the marketplace. Their ability to maintain a positive standing with the BBB suggests they prioritize customer satisfaction and ethical business practices.

2. Focused Formulas for Stress Relief and Mental Clarity

   Qualia focuses on targeted health options for stress relief and better cognitive function instead of one-size-fits-all supplements. The brand offers formulas made for specific goals like cognitive performance, healthy aging, and cellular energy. Qualia features a variety of products. Qualia Mind supports focus and memory, and Qualia NAD+ for cellular energy and longevity boosts to address different preferences and needs. You can also choose from their curated bundles like the Performance Bundle or Bestseller Bundle, which combine products to support multiple areas at once. This makes it easy to personalize your supplement routine based on what you need most.

3. Avoids Proprietary Blends

   Instead of grouping ingredients into undisclosed “blends,” each Qualia product lists every ingredient along with its precise dosage; for example, Qualia Mind mentions using 115 mg of Alpha-GPC, 200 mg of L-Theanine, or 370 mg of Rhodiola rosea extract rather than burying them under vague labels like “Focus Matrix” or “Cognitive Support Blend.” This level of transparency directly appeals to Qualia’s target audience, such as biohackers, professionals, and health-conscious consumers who actively research ingredients and understand proper dosing.

4. Available Online and In-Store

   Qualia products can be purchased through multiple shopping channels, offering flexibility and convenience to consumers. People can make a purchase directly from the official website, use popular e-commerce platforms like Amazon, or find the products in select physical retail stores and wellness clinics. This ensures people can choose the method that best fits their lifestyle, whether that’s home delivery or buying in person.

   Having both online and in-store availability also makes it easier to access Qualia products quickly and consistently. People who prefer to see products firsthand or ask in-store staff questions have that option, while others can benefit from the speed, ease, and potential subscription perks of online shopping.

Qualia Limitations

1. Expensive Product Range

   Qualia’s pricing strategy places its products in the premium segment of the market. For instance, a bottle of Qualia Mind costs around $159 for a month’s supply, translating to approximately $7.95 per serving. Subsequent subscription bottles are priced at $139, or about $6.95 per serving. This pricing may be a barrier for price-conscious customers, especially when compared to other supplements that offer similar benefits at a lower cost.

2. Limited Product Categories

   Qualia mainly focuses on supplements for cognitive enhancement, energy, and healthy aging. While this could be suitable for people looking to boost their brain function or support cellular health, it doesn’t target customers who need supplements for other health areas, like skin care, immunity, or heart health. The product categories are limited to brain & memory, energy, and sleep, which leaves out other common health concerns. Customers looking for a broader range of wellness products might find this selection too narrow. This specialized focus could be a drawback for anyone seeking a more diverse health product lineup from a single brand.

Qualia Alternatives Brands

1. Noocube

   NooCube is a nootropic formula that may help enhance cognitive performance through a caffeine-free formula. It could be suitable for professionals, students, and anyone looking to support their cognitive health and focus without the stimulant effects of caffeine.

   As per its official website, NooCube contains Alpha GPC, Bacopa Monnieri, Huperzine A, L-Theanine, and L-Tyrosine, along with eye-supportive compounds like Lutemax® 2020. NooCube may help your brain function more smoothly, making it easier to stay clear-headed and productive throughout the day.

   In contrast, Qualia is a premium supplement brand that features specific cognitive support formulas. The brand’s main offering is Qualia Mind, which combines lion’s mane mushroom extract, polygala tenuifolia, Celastrus paniculatus (SmartSeed™), and rhodiola rosea for better memory and focuses support.

2. Natural Stacks

   Natural Stacks claims to be an open-source supplement company that provides detailed information about its ingredients and testing results for all their products. It focuses on offering bioavailable, clinically supported supplements for cognitive enhancement and relaxation.

   On the other hand, Qualia, formerly known as Neurohacker Collective, specializes in nootropic supplements aimed at improving cognition and brain health. Their products focus on supporting balanced biochemistry and homeostasis and integrating your mind, body, and brain. With a wide range of formulations, Qualia claims to optimize your mental and physical performance.

   Qualia claims to offer a selection of products that can address various aspects of health, including brain function, healthy aging, energy, sleep, and digestion. Its product line includes Qualia Mind and Qualia Mind Caffeine Free, both aimed at boosting memory and cognition. The brand also offers Qualia Magnesium for better sleep, Qualia Energy for increased stamina and Qualia Probiotic+ for gut health.

   Natural Stacks offers a similarly broad range of supplements but with a specific focus on categories like mood and stress relief, brain function, and mental health. Its offerings include Serotonin Brain Food for mood support, Magtech Magnesium for better sleep, and NeuroFuel for cognitive enhancement. They also provide specialized supplements like Dopamine Brain Food and Acetylcholine Brain Food, which may help support better memory and focus.

How Did We Evaluate Qualia?

1. Consumer Reviews

   To evaluate Qualia, we analyzed a wide range of verified customer reviews from Amazon, focusing on the brand’s two products, including Qualia Mind and Qualia NAD+. This approach helped us understand how real users perceive the brand in terms of effectiveness, value, and overall user experience.

   Many users reported clear cognitive benefits from Qualia Mind, including improved focus, mental clarity, and sustained energy throughout the day. Several said it helped them stay sharp during demanding workdays, reduced mental fatigue, and even improved sleep. Similarly, Qualia NAD+ earned praise for delivering a clean energy boost, better focus, and subtle physical improvements like healthier skin and nails. These reviews consistently noted that the ingredients felt thoughtfully chosen and grounded in research.

   At the same time, the premium price came up in nearly every review. While some customers believed the results justified the cost, others found the pricing difficult to maintain, especially when the actual number of servings didn’t match expectations. There was also some pushback on the brand’s sales model, which offers an initial discount but renews at a much higher rate.

   A few users experienced no noticeable changes even after extended use, while others reported mild to severe side effects, such as headaches, rapid heartbeat, and, in rare cases, allergic reactions. Some long-term users mentioned that discontinuing the product made their baseline feel worse, which raised concerns about psychological or physiological reliance.

2. Refund And Return Policy

   Qualia offers a 100-day, 100% money-back guarantee, which can give customers plenty of time to decide if the product works for them. The process for requesting a refund is simple, as you just need to contact them by phone, text, or email, and they’ll send a prepaid return label.

   However, the policy is limited to one unit per product per household, meaning it only applies to your first order. This helps protect the company from abuse but does reduce flexibility on repeat purchases. While Qualia’s refund policy is clear and easy to use for first-time buyers, it’s not as generous for ongoing orders.

3. Value For Money

   While evaluating the overall value for money that Qualia offers, we looked at whether its products, for instance, like its Qualia Mind 2.0, could be worth the price tag, especially when compared to other alternative brain supplements such as NooCube and Natural Stacks’ Neurofuel. Qualia Mind 2.0 is priced at $159 per bottle, making it the most expensive of the three. While it offers a complex formula aimed at enhancing focus and cognitive performance, the high cost places it in a luxury tier. NooCube, at $64.99 per bottle, offers a more accessible balance between price and performance. It includes a scientifically backed blend targeting memory, focus, and mental speed without the overload of ingredients. Neurofuel by Natural Stacks is the most affordable option at $39.95 per bottle. Its value lies in a simple, transparent formula that may support healthy brain function.

Frequently Asked Questions

1. Is Qualia suitable for people with dietary restrictions?
   Qualia claims that its products are vegan, gluten-free, and contain no artificial additives. However, it’s important to check the product labels for specific ingredients that may not align with your dietary preferences.
2. Does Qualia offer trial products or samples?
   The brand does not typically offer free samples but provides a satisfaction guarantee and subscription discounts, which may help mitigate first-time buyer hesitation.
3. How does Qualia support aging?
   Qualia features products such as Qualia NAD+, which may help enhance mitochondrial function, support NAD+ and ATP production, and promote healthy cellular processes, all contributing to improved energy, stress resilience, and overall vitality.

Conclusion

Qualia offers supplements focused on cognitive performance, cellular health, and healthy aging. The brand emphasizes transparency in dosing and avoids proprietary blends, making it appealing to you if you prefer clearly labeled high-quality formulations.

However, the high cost may also be a barrier, and the product range remains limited to a few core wellness areas, excluding broader health needs like immunity or heart health.

While Qualia’s offerings may help with focus and energy, it shouldn’t be your only option. Daily habits like exercising, sleeping well, eating healthy foods, and managing stress are still the most important ways to support your brain, and for some people, these can be more effective and affordable than expensive supplements.